I'm constantly being asked about the difference between a Producer, Distributor and Exhibitor, so I thought I would write about that in this post. In order to explain properly, I must first tell you the functions of the three bodies.
- At the Pre-Production stage, the Producer finds a script or hires someone to write one based on a book, article or an idea he may have. When the script is ready; the budget is prepared and the Producer looks for Investors to invest in his film. Also, at this point, the Actors, Director and Production Manager are hired. When the money is secured from Investors - the Producer, Director and Production Manager hire the other staff for the production of the film.
- During the Production stage, the Director instructs the Actors and confers with the Cinematographer and other technicians in order to get the best possible shots. Once the entire script has been shot, the film moves to the Post-Production stage.
- In Post-Production, the actors finish dubbing (if required) plus Special Effects, Background Music and Sound Effects are added to the film. Once Post-Production is complete the Producer sells the film to a Distributor for a profit (a sum greater than the cost of the budget).
So far there's been 1 film each year for the last 4 years that has managed to cross 100 crores in nett collection. Until Filmmakers and Distributors understand the economics of the film industry, films will continue to flop and it's not necessarily the content that causes a film's failure, it's usually the budget, the market isn't large enough to support films with such high budget. Hrithik Roshan has been suffering the wrath of big budget flops for the last few years. Zindagi Na Milegi Dobara, Kites, Guzaarish, Jodha Akbar all would've been huge hits had they been sold for a reasonable price. It doesn't seem fair that Producers and Exhibitors make huge lumps of money while the Distributors and the films suffer.