Friday, January 20, 2012

Analysis of the last 6 months of 2011

By Anant Mathur (January 20, 2012)

The stats are all in and it's time again to tell you how films fared in the second half of 2011. 71 films were released in the second half of 2011. Only 5 of the 71 films were able recover the cost for their distributors - that's a 7.04 percent success rate. The success rate might be low, But there was some great news for the industry as the year drew to a close - 2011 marked the first time in the history of Bollywood that not one not two but 5 films crossed the 100 crores mark in nett collections. Below are the films that were released and their performance. Films released between July and December 2011.

HITS
 
Murder 2
Cost: 10 Crores
Revenue: 46.40 Crores (Vishesh Films)
Distrubutor's Share: 25 Crores (approx.)
Profit: 15 crores
ROI: 150%
 

Singham
Cost: 40 Crores (Reliance)
Revenue: 100.47 Crores
Distrubutor's Share: 49 Crores (approx.)
Profit: 9 Crores
ROI: 22.5%
 

Bodyguard
Cost: 60 Crores (Reliance)
Revenue: 148.01 Crores
Distrubutor's Share:
86.00 crores
Profit: 26.00 Crores
ROI: 43.33% 

 
The Dirty Picture
Cost: 30 Crores (Balaji Motion Picture)
Revenue: 76.48 Crores
Distrubutor's Share: 40.07 Crores
Profit: 6.47 Crores
ROI: 33.56%

Films that were able to recover their cost in the second half of 2011 include: 
Sahib Biwi Aur Gangster.


FLOPS
 

Bbuddah - Hoga Terra Baap
Cost: 22 crores (Viacom 18)
Revenue: 13.85 crores
Distrubutor's Share: 6 Crores (approx.)
Loss: 16 crores
 

Delhi Belly
Cost: 32 Crores (UTV)
Revenue: 53.41 Crores
Distrubutor's Share: 25 Cores (approx.)
Loss: 7 Crores
 

Zindagi Na Milegi Dobara
Cost: 55 Crores (Eros International)
Revenue: 86.66 Crores
Distrubutor's Share: 40 Crores (approx.)
Loss: 15 Crores
 

Aarakshan
Cost: 45 (Reliance)
Revenue: 37.19 Crores
Distrubutor's Share: 16 Crores (approx.)
Loss: 21 Crores
 

Chatur Singh Two Star
Cost: 30 Crores (Pen India)
Revenue: 2.45 Crores
Distrubutor's Share: 1.25 Crores (approx.)
Loss: 28.75 Crores
 

Shabri
Cost: 10 Crores (Reliance)
Revenue: 27.03 Lakhs
Distrubutor's Share: 13.5 Lakhs (approx.)
Loss: 9.865 Crores
 

Mere Brother Ki Dulhan
Cost: 32 Crores (Yash Raj Films)
Revenue: 56.63 Crores
Distrubutor's Share:
26.54 crores (approx.)
Loss: 5.46 Crores
 

Mausam
Cost: 42 Crores (Eros)
Revenue: 29.58 Crores
Distrubutor's Share: 14.62 Crores (approx.)
Loss: 27.38 Crores
 

Speedy Singhs
Cost: 50 Crores (Viacom 18)
Revenue: 3.52 Crores
Distrubutor's Share: 1.74 Crore (approx.)
Loss: 48.26 crores
 

Force
Cost: 32 Crores (Fox Star Studios)
Revenue: 26.11 Crores
Distrubutor's Share: 12.50 Crores (approx.)
Loss: 19.50 Crores
 

Rascals
Cost: 55 Crores (Viacom 18)
Revenue: 32.58 Crores
Distrubutor's Share: 15.90 Crore (approx.)
Loss: 39.10 Crores
 

Azaan
Cost: 30 Crores (Percept Picture Company)
Revenue: 2.09 Crores
Distrubutor's Share: 1.01 Crores
Loss: 28.99 Crores
 

Damadamm!
Cost: 15 Crores (Studio 18)
Revenue: 86.95 Lakhs
Distrubutor's Share: 43.48 Lakhs
Loss: 14.57 Crores
 

Ra.One
Cost: 175 Crores (Eros)
Revenue: 114.78 Crores
Distrubutor's Share: 57.97 Crores
Loss: 117.03 Crores
 

Rockstar
Cost: 70 Crores (Eros)
Revenue: 67.23 Crores
Distrubutor's Share: 31.88 Crores
Loss: 38.12 Crores
 

Dam 999
Cost: 50 Crores (Warner Bros.)
Revenue: 81.96 Lakhs
Distrubutor's Share: 40.98 Lakhs
Loss: 49.59 Crores
 

Desi Boyz
Cost: 50 Crores (Eros)
Revenue: 42.37 Crores
Distrubutor's Share: 19.81 Crores
Loss: 30.19 Crores
 

I Am Singh
Cost: 20 Crores (K.R. Films Hollywood)
Revenue: 37.12 Lakhs
Distrubutor's Share: 18.30 Lakhs
Loss: 19.82 Crores
 

Ladies vs. Ricky Bahl
Cost: 20 Crores (Yashraj Films)
Revenue: 32.74 Crores
Distrubutor's Share: 15.64 Crores
Loss: 4.36 Crores
 

Don 2
Cost: 90 Crores (Reliance)
Revenue: 104.25 Crores
Distrubutor's Share: 55.25 Crores
Loss: 34.75 Crores

Other Notable FLOPS during the second half of 2011 include:
Chillar Party, Bubble Gum, Gandhi To Hitler, Khap, Chala Mussaddi - Office Office, I Am Kalam, Milta Hai Chance By Chance, Warning, Aarakshan, Phhir, Not A Love Story, Sahi Dhandhe Galat Bande, Chitkabrey - Shades of Grey, iMr. Bhatti On Chutti, Shabri, Stand By, Yeh Dooriyan, Bol, Mummy Punjabi, That Girl In Yellow Boots, Jaana Pehchana, Rivaaz, U R My Jaan, Chargesheet, Hum Tum Shabana, Tere Mere Phere, Love Breakups Zindagi, Soundtrack, Jo Dooba So Paar, Mod, Mujhse Fraaandship Karoge, My Friend Pinto, Be-Careful, Jumbo 2, Tell Me O Kkhuda, Loot, Miley Na Miley Hum, Tension Doooor, Na Jaane Kabse,
Shakal Pe Mat Ja, Who's There - Kaun Hai Wahan, Aaj Abhi, Ziyarat, Lanka, Ye Stupid Pyar, Jo Hum Chahein, Pappu Can't Dance Saala, With Love Delhi!, Kya Yahi Sach Hai.

© Anant Mathur. All Rights Reserved.

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